Baby Animal Days: An Innovative Approach to Funding and Marketing Urban Extension Programs
Journal of Extension
Extension Journal, Inc.
Extension in urban areas can suffer from a lack of exposure in addition to a lack of funding for programs. Baby Animal Days is a 2-day event created to educate the public about agriculture while generating much-needed revenue and providing powerful marketing for Extension. Attendance at the event continues to grow, with more than 8,000 people attending annually in recent years. Results from a formal survey completed in 2015 show a high positive response to all aspects of the event.
Smith, Justen O.; Goodspeed, Jerry L.; Gunnell, JayDee; and Olsen, Shawn, "Baby Animal Days: An Innovative Approach to Funding and Marketing Urban Extension Programs" (2017). All Current Publications. Paper 1660.