Date of Award:
8-2024
Document Type:
Thesis
Degree Name:
Master of Science (MS)
Department:
Communication Studies and Philosophy
Committee Chair(s)
Mollie Murphy
Committee
Mollie Murphy
Committee
Jen Peeples
Committee
Jason Gilmore
Abstract
When Elizabeth Holmes became the youngest female billionaire in 2014, news media framed her as the next Steve Jobs due to her similarities as a dropout, a passionate industry disruptor, and a visionary. When she was discovered as a fraud in 2018, coverage framed her as a feminine, seductive monster who duped everyone. I analyzed the media coverage in both years to uncover myths that guided these narratives and argue that these news frames contributed to the large interest in her rise and fall while also reinforcing harmful ways of thinking toward success and female leadership.
Checksum
c112965b1ce3d8446a594f8a13fc9859
Recommended Citation
Williams, Charlotte Emelia, "The Rise and Fall of Elizabeth Holmes: Investigating Myths Within Media Coverage" (2024). All Graduate Theses and Dissertations, Fall 2023 to Present. 226.
https://digitalcommons.usu.edu/etd2023/226
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