Embracing Divergence: A Reexamination of Traditional and Nontraditional Conceptualizations of Persuasion
Document Type
Conference Paper
Journal/Book Title/Conference
Interpersonal Communication Division at the annual meeting of the National Communication Association
Publisher
National Communication Association
Publication Date
11-1-2000
Recommended Citation
Gass, R. H., & Seiter, J. S. (2000, November). Embracing Divergence: A Reexamination of Traditional and Nontraditional Conceptualizations of Persuasion. Paper presented to the Interpersonal Communication Division at the annual meeting of the National Communication Association, Seattle, Washington.