Class
Article
College
College of Humanities and Social Sciences
Department
Journalism and Communication Department
Faculty Mentor
Aggrey Otieno
Presentation Type
Poster Presentation
Abstract
Apple is generating successful user generated content on Instagram, decreasing social media marketing costs. This is a tactic used for many social media campaigns, why is Apple's Successful?
Location
Logan, UT
Start Date
4-8-2025 11:30 AM
End Date
4-8-2025 12:20 PM
Included in
Apr 8th, 11:30 AM
Apr 8th, 12:20 PM
User-Generated Content: The Secret Sauce Behind Apple's #ShotoniPhone Campaign
Logan, UT
Apple is generating successful user generated content on Instagram, decreasing social media marketing costs. This is a tactic used for many social media campaigns, why is Apple's Successful?