Date of Award:
Master of Science (MS)
Family, Consumer, and Human Development
Information sources used by homeowners in their purchase of major appliances were compared with the home-owner's occupation, education, and income.
The sample consisted of 60 Logan City homeowners who had purchased a major appliance within the past 5 years. The respondents completed a questionnaire consisting of: 1) personal background information and 2) questions concerning their major appliance purchases.
By testing with the adjusted chi square test, if was found that of the 3 consumer variables: education, income, and occupation, education was relatively significant (.175), and occupation was very significant (.074) in determining the type of information sources a homeowner used.
Bartholomew, Lynette, "Information Sources Used by Homeowners in the Purchase of Major Appliances" (1975). All Graduate Theses and Dissertations. 2442.
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