Target Market Identification and Data Collection Methods

Authors

Kynda R. Curtis, Utah State UniversityFollow
Sierra Allen, Utah State University

Document Type

Factsheet

Publisher

Utah State University Extension

Publication Date

12-2018

Abstract

This fact sheet provides information on how to define a target market for a product or service, followed by methods for market collecting data on targeted consumer groups.

Recommended Citation

Curtis, Kynda R. and Allen, Sierra, "Target Market Identification and Data Collection Methods" (2018). All Current Publications. Paper 1944.
https://digitalcommons.usu.edu/extension_curall/1944