Document Type
Article
Journal/Book Title/Conference
Research and Policy Brief
Volume
52
Publisher
Utah Women & Leadership Project
Publication Date
7-6-2023
First Page
1
Last Page
6
Abstract
State leaders continue to boast that Utah is at the “forefront of innovative and awe-inspiring economic opportunity initiatives,”1 with its robust list of accolades (e.g., the best-managed state in America, the top state for economic outlook and recovery, best economic outlook, best state to start a business). Yet, for the past eight consecutive years, Utah has been ranked as WalletHub’s worst state for women’s equality.2 This includes being placed as 48th of 50th in “Workplace Environment,” which includes metrics such as income disparity, higher-income disparity, and the disparity in share of executive positions. Although some continue to justify or even dismiss this persistent ranking as insignificant, the metrics that WalletHub uses align with extensive research that confirms that many Utah women are not thriving in their workplace environments.3 With the current talent shortage and the rising expectations of workers today—and for the state to continue to see economic success well into the future—Utah’s workplaces must create cultures that better support all Utahns.
Research on the importance of implementing flexible and family-friendly policies, programs, and practices in workplaces has been well documented.4 In fact, there is a clear, direct link between companies that implement these types of strategies and the retention and advancement of women.5 Fortunately, many Utah companies are taking the lead in offering initiatives and benefits that are making a positive difference in their employees’ lives. Highlighting the best practices of these leading organizations can help all of Utah’s employers better understand how to implement policies and to create workplace cultures that support women and families.
To address the complex challenge, in 2022, the Utah Governor’s Office of Economic Opportunity, the Utah Women & Leadership Project (UWLP), and the Cox–Henderson Administration partnered to launch a one-year initiative titled 100 Companies Championing Women (100 CCW). It was part of the Inspire InUtah campaign’s mandate to support women in the workplace at all levels, including entrepreneurs. Specifically, the 100 CCW highlighted businesses around the state that have incorporated family-friendly policies and practices and have implemented programs that improve recruiting, hiring, retaining, and advancing women employees and leaders. The overarching goal was to provide resources for women (e.g., networking, training, funding, and employment) and companies (e.g., strategies, tools, and best practices) that facilitate success now and in the future. This research and policy brief provides a summary of the data collected during this one-year public campaign.
Recommended Citation
Madsen, Susan R.; Hill, Karen; and Darowski, Emily S., "100 Companies Championing Women: An Analysis of Best Practices for Utah Companies" (2023). Marketing and Strategy Faculty Publications. Paper 387.
https://digitalcommons.usu.edu/marketing_facpub/387