Frequency

Class

Article

College

Caine College of the Arts

Faculty Mentor

Mike Daines

Presentation Type

Poster Presentation

Abstract

Frequency is a social campaign towards the public encouraging and supporting, specifically women, on speaking out against sexual assault and abuse, and having it revolve around the emergence of technology. A series of printed 2D work will visually unify the campaign, however all pieces will have a 3D component (incorporating augmented reality) in which the viewer is able to use technology to scan the printed work to see a dimensional piece educating viewers about sexual assault and the reasons why many women do not speak up. Each piece will have a theme of why women do not speak out against sexual assault, for instance: retaliation in the work place, shame, downplaying the situation, etc. The idea of incorporating a 2D graphic, paired with a 3D alternative, is to show the viewer that what you see is not what you get. By the use of both technology and support from communities, the campaign can educate people about the social issue and create steps to prevent it.

Location

The North Atrium

Start Date

4-12-2018 12:00 PM

End Date

4-12-2018 1:15 PM

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Apr 12th, 12:00 PM Apr 12th, 1:15 PM

Frequency

The North Atrium

Frequency is a social campaign towards the public encouraging and supporting, specifically women, on speaking out against sexual assault and abuse, and having it revolve around the emergence of technology. A series of printed 2D work will visually unify the campaign, however all pieces will have a 3D component (incorporating augmented reality) in which the viewer is able to use technology to scan the printed work to see a dimensional piece educating viewers about sexual assault and the reasons why many women do not speak up. Each piece will have a theme of why women do not speak out against sexual assault, for instance: retaliation in the work place, shame, downplaying the situation, etc. The idea of incorporating a 2D graphic, paired with a 3D alternative, is to show the viewer that what you see is not what you get. By the use of both technology and support from communities, the campaign can educate people about the social issue and create steps to prevent it.