Class
Article
College
Caine College of the Arts
Department
English Department
Faculty Mentor
Mike Daines
Presentation Type
Poster Presentation
Abstract
Almost everything that people interact with has to be designed by someone, for someone. One of the most difficult audiences to design for is a foreign or international audience. If someone does not speak the same language as you, it is very easy for a design to fail. The most common solution to this problem is to use universal symbols or design elements that are understood by a wide variety of people. These elements of a design can draw from a few universal constants. First, a design can relate to the human body. Second, a design can relate to geometry. Third, a design can relate to nature. Lastly, the weakest strategy, which is relating a design to established symbols/conventions. With the correct implementation of these strategies, a design can convey the information required, nearly independent of the audience.
Location
Logan, UT
Start Date
4-8-2022 12:00 AM
Included in
Designing for an International Audience
Logan, UT
Almost everything that people interact with has to be designed by someone, for someone. One of the most difficult audiences to design for is a foreign or international audience. If someone does not speak the same language as you, it is very easy for a design to fail. The most common solution to this problem is to use universal symbols or design elements that are understood by a wide variety of people. These elements of a design can draw from a few universal constants. First, a design can relate to the human body. Second, a design can relate to geometry. Third, a design can relate to nature. Lastly, the weakest strategy, which is relating a design to established symbols/conventions. With the correct implementation of these strategies, a design can convey the information required, nearly independent of the audience.