Class

Article

College

Emma Eccles Jones College of Education and Human Services

Department

Instructional Technology and Learning Sciences Department

Faculty Mentor

Mike Daines

Presentation Type

Poster Presentation

Abstract

In graphic design, understanding the elements and parts of a letter is essential for creating well-crafted typography. Each letter compromises various components, including the stem, bowl or counter space, ascender, descender, serif (in serif typefaces), and terminal. The stem forms the main vertical stroke of a letter. Counters are the negative spaces within letters like ‘o’ or ‘e’. Ascenders extend above the x-height, while descenders drop below the baseline. Serifs are the decorative strokes at the ends of certain letterforms, adding visual interest and aiding readability. Terminals mark the end of strokes, contributing to the overall aesthetic and style of the typeface. Understanding these elements allows designers to manipulate letterforms effectively for various design purposes.

Location

Logan, UT

Start Date

4-9-2024 2:30 PM

End Date

4-9-2024 3:20 PM

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Apr 9th, 2:30 PM Apr 9th, 3:20 PM

Beyond Words: Legibility, Readability, And the Subtle Art of Type Persona a Comprehensive Exploration of Typographic Pairing and Its Impact on Communication

Logan, UT

In graphic design, understanding the elements and parts of a letter is essential for creating well-crafted typography. Each letter compromises various components, including the stem, bowl or counter space, ascender, descender, serif (in serif typefaces), and terminal. The stem forms the main vertical stroke of a letter. Counters are the negative spaces within letters like ‘o’ or ‘e’. Ascenders extend above the x-height, while descenders drop below the baseline. Serifs are the decorative strokes at the ends of certain letterforms, adding visual interest and aiding readability. Terminals mark the end of strokes, contributing to the overall aesthetic and style of the typeface. Understanding these elements allows designers to manipulate letterforms effectively for various design purposes.