Class
Article
College
Caine College of the Arts
Department
Art and Design Department
Faculty Mentor
Mike Daines
Presentation Type
Poster Presentation
Abstract
Writing systems function as more than linguistic tools; they serve as powerful cultural and aesthetic symbols that influence branding, fashion, and multimedia design. Through an examination of typographic symbolism, foreign scripts evoke themes of mystery, exoticism, brutalism, constructivism, and authoritarianism, shaping consumer perception and artistic narratives.
Location
Logan, UT
Start Date
4-8-2025 2:30 PM
End Date
4-8-2025 3:20 PM
Included in
Grapholinguistics in Graphic Design
Logan, UT
Writing systems function as more than linguistic tools; they serve as powerful cultural and aesthetic symbols that influence branding, fashion, and multimedia design. Through an examination of typographic symbolism, foreign scripts evoke themes of mystery, exoticism, brutalism, constructivism, and authoritarianism, shaping consumer perception and artistic narratives.