Class
Article
College
College of Humanities and Social Sciences
Department
Journalism and Communication Department
Faculty Mentor
Aggrey Otieno
Presentation Type
Poster Presentation
Abstract
For this project, I’m looking at Hailey Bieber’s Rhode Skin Lip Shape campaign and how it was marketed on social media. I decided to focus on Instagram because Hailey is the most active there.
Location
Logan, UT
Start Date
4-9-2025 1:30 PM
End Date
4-9-2025 2:20 PM
Included in
Apr 9th, 1:30 PM
Apr 9th, 2:20 PM
Unveiling the Success: Analyzing the Social Media Marketing of Hailey Bieber's Rhode Skin 'Lip Shape' Campaign
Logan, UT
For this project, I’m looking at Hailey Bieber’s Rhode Skin Lip Shape campaign and how it was marketed on social media. I decided to focus on Instagram because Hailey is the most active there.