Much research has been done on why to use humor writing, but a lack of research on when to use humor writing exists. The researcher argues that when humor writing is used in scholarly and analytical writing, it can engage uninterested students and improve their writing through authorial voice. Previous studies support the researcher’s thesis; young adults, who frequently consume humor through social media and other modes, can appreciate writing more by combining it with a technique they are familiar with and enjoy. This appreciation also motivates students to insert more of their voice, which then improves their writing.
Louviere, Hala, "Bad Puns: It’s How Eye Roll: Humor Writing as a Technique to Engage and Strengthen Writers" (2020). Tutor's Column. Paper 62.