Fishing for Compliments and Complaints: The Influence of Solicited Customer Feedback and Company Acknowledgement on Customer Attitudes and Intentions
Document Type
Presentation
Journal/Book Title
Proceedings of the Winter Educators’ American Marketing Association Conference
Location
New Orleans, LA
Publication Date
1-1-2010
Recommended Citation
Bone, Sterling A.; Lemon, Katherine N.; Liljenquist, Katie A.; Money, R. Bruce; and DeTienne, Kristen B., "Fishing for Compliments and Complaints: The Influence of Solicited Customer Feedback and Company Acknowledgement on Customer Attitudes and Intentions" (2010). Management Faculty Publications. Paper 329.
https://digitalcommons.usu.edu/manage_facpub/329