Turning Customer Horror into Customer Delight: A Cross-Cultural Perspective

Authors

Stanley Fawcett
Sterling A. Bone, Utah State UniversityFollow

Document Type

Presentation

Journal/Book Title

Proceedings of the Cross Cultural Research Conference

Location

Puerto Vallerta, Mexico

Publication Date

1-1-2009

Recommended Citation

Fawcett, Stanley and Bone, Sterling A., "Turning Customer Horror into Customer Delight: A Cross-Cultural Perspective" (2009). Management Faculty Publications. Paper 336.
https://digitalcommons.usu.edu/manage_facpub/336